HCS 412 Health Promotion Planning & Evaluation WK2-A


Evaluation Review

Choose one article from the below list to use as the basis of the  evaluation review. All articles are available via the Ashford Library in  the database listed.

  • Coulon, S. M., Wilson, D. K., Griffin, S., St George, S. M., Alia,  K. A., Trumpeter, N. N.,. . . Gadson, B. (2012). Formative process  evaluation for implementing a social marketing intervention to increase  walking among African Americans in the positive action for today’s  health trial. American Journal of Public Health, 102(12), 2315-21. Retrieved from the ProQuest database.
  • Klesges, R. C., Talcott, W., Ebbert, J. O., Murphy, J. G.,  McDevitt-Murphy, M. E., Thomas, F., & … Nicholas, R. A. (2013).  Effect of the alcohol misconduct prevention program (AMPP) in Air Force  technical training. Military Medicine, 178(4), 445-451. doi:10.7205/MILMED-D-12-00400. Retrieved from the EBSCO database.
  • Mason-Jones, A., Mathews, C., & Flisher, A. J. (2011). Can peer  education make a difference? Evaluation of a South African adolescent  peer education program to promote sexual and reproductive health. AIDS and Behavior, 15(8), 1605-11. doi:http://dx.doi.org/10.1007/s10461-011-0012-1. Retrieved from the ProQuest database.
  • Palm Reed, K. M., Hines, D. A., Armstrong, J. L., & Cameron, A.  Y. (2015). Experimental evaluation of a bystander prevention program for  sexual assault and dating violence. Psychology Of Violence, 5(1), 95-102. doi:10.1037/a0037557. Retrieved from the EBSCO database.

After reading the selected article, in a four to five page paper you should:

  • Describe the selected program.
  • Summarize the evaluation that was conducted on this program and the findings of evaluation. Consider the following questions: 
    • How was each phase of the evaluation conducted for this program?
    • What results were found in each phase of the process?
  • Compare and contrast the evaluation process of this program with  what our course readings suggest should be included in each phase of  evaluation.
  • Analyze the effectiveness of each of the methods used to evaluate the program. Consider the following questions: 
    • Did the methods used to conduct each phase of the evaluation provide  the information the program managers set out to investigate? Why or why  not?
    • Are the methods used in the evaluations internally and externally valid? Why or why not?
    • What was missing in each phase of evaluation?
    • What additional information do you think should have been collected? How should it have been collected?
  • Based on your analysis, develop at least three recommendations for  how the evaluation process and/or the overall program should be changed.  Consider the following questions: 
    • What do the evaluation results suggest is being done “right” or “wrong” in the evaluation process or program?
    • How should the program have originally been created or how should it be changed based on the evaluation findings?
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